If it was possible to turn me into a playlist, it would 100% look like this one. Every single song & artist featured in this playlist means something to me. Some are throwbacks, some are new, but all in all, they’re all fire & they’re all me.

Parental Advisory Warning: these juke jams may change your life... just let it happen.
— Alyssa

Meet Alyssa, one of our PR assistants & a new member of #TeamHype!

Alyssa was born in October of 1996 #LibraGang, raised in Dallas & proudly reps her city! She plans to graduate from UNT this summer (woot woot!) as a Communications major with a double minor in Journalism & Women & Gender studies! Her long term career goal is to become a Fashion Attorney to combine her passion for fashion & law.

In her free time, you’ll find Alyssa loving her pup Mi$o, being the ultimate hype-woman to her beloved friends & family, adding items to her online shopping cart, or exploring her deep love & appreciation for traveling, food, & fashion, music, & the arts. You may catch her jammin’ out to some throwback 90’s R&B or the newest Travis Scott album, it just depends on the day!

Alyssa identifies as a proud first generation, Vietnamese-American woman who aspires to inspire girls like herself. Her life’s mission is make a difference in fashion by helping to create an inclusive, diverse & well-represented community. She describes her personal style as a mixture of street wear, a whole lot of drip & flex, with a splash of Kawaii influences inspired by her love for Japanese culture!

Amber LaFrance