Posts tagged musicians
How to take the next step as an artist

So you’re an artist & your music has had a growing buzz for a while now. You’ve done some shows & picked up a decent fan base & you feel like now it’s time to take that next step in your music career. Great. Good. Awesome. You’re ready to get started, but how? I mean after all you’re the creative right? You write great music & perform amazing shows & hire a business manager or partner to handle the rest… Well, nowadays it’s crucial for you as an artist to know the business roles so you can take that next step in your career. Luckily we’re here to help you out.

Here are a few things you can do to take that next step:

Create A Musician’s Portfolio

As cliché as it may sound- your portfolio will serve as a way to brag on yourself & your band’s accomplishments. A resume is cool or whatever, but a musician’s portfolio will allow you to include every aspect of your musical background. According to an article on Our Everyday Life your portfolio should constantly be evolving with your career & include what you have to offer “such as your image, genre, style & achievements.” Also, make sure you include photography, a cover letter & bio, a demo & press clippings. Putting this bad boy together is a good step towards moving forward in your career.

Gig Outside of Your Comfort Zone

It’s so easy to perform around your city in clubs & small venues, but have you really taken the time to branch out? According to The Hub’s 10 Steps To Success for Independent Music Artists musicians should “consider gigs at schools, fairs, festivals & perhaps parks in the summertime.” I go to college in a growing town & our city always has annual festivals that promote musicians with different genres of music. It’s a great way to find a new following!

Spend Money To Make Money

Many musicians know the struggles of paying for recording time & tracks so it’s no secret that in order to make money you gotta spend some. There are a lot of music blogs & streaming services with a large following that charge to feature your music on their site. Some don’t even charge at all! You may have your own Soundcloud link that you constantly pub, which is great, but you should really look into getting your music across to more listeners. Check out blogs like Pitchfork.com, Stereogum.com, Datpiff.com & The A.V. Club. These are some popular music blogs that have played a vital role in the success of many musicians today.

Get a Good Manager

This step ties into the step of spending money. You may have a manager or promoter now that you’ve been with since you first started, but now that you’re ready to move forward are they really able to help you advance your career? Do they have the connections? Do they know how to roll with the big dogs? Your manager should ultimately love your music & be a go-getter. They need to know the ins-and-outs of the music industry. If after a few months you’re still feeling stagnant & they haven’t really been making moves to your benefit it’s time to move on and hire someone else. You may have to spend some good money on a manager, but just make sure what they’re charging matches their experience & credentials. 

NEVER stop making music

Last but not least, NEVER give up. At times you may get frustrated & feel like your music hasn’t gone far enough, but trust me…you will find a breakthrough! Before The Weeknd blew up, he put out many single tracks & short mixtapes for years. Bryson Tiller used to put out song covers on YouTube before his song "Don’t" went viral. And let's not forget about Kanye. Yeezus himself used to make 5 beats a day for 3 summers straight. Now, 21 Grammy's later he's one of the most respected & successful music artists to date. If you’re passionate about your music & you have the mindset to succeed, never give up, even when times get hard. Keep on pushing. Remember, “What comes easy won’t last, & what lasts won’t come easy.”

Written by: PR Asst. Krystal D. Solomon

Check out also:

10 Best Places To Promote Your Music Online

Why you should get involved in your local music scene
Credit: Dallas Morning News from Suburbia Music Festival 2015

Credit: Dallas Morning News from Suburbia Music Festival 2015

Is your dream to receive a Grammy Award & national recognition? Are you a music publicist who wants to pitch Rolling Stone and tell them about your newest band discovery? You have all these plans, but you don’t know how to get there? Start today and engage with your local music scene! It does not matter where are you from, seek for local musicians and artists & become a part of the music community in your area.

Dallas has a strong music scene, but it’s just starting to garner national attention. Dallas supports local bands & proudly hosts & promotes them during local music festivals & other events. We have so many fests (Deep Ellum Arts Festival, Untapped Festival Dallas, Index Fest, Edgefest to name a few). So, if you want to follow the footsteps of: Norah Jones, Kelly Clarkson, Erykah Badu & Nick Jonas, it’s the best time to explore local bands and network in your area.

If You’re A Band:

Build A Community

Don’t be afraid to reach out to others! Try to go to local shows & support local venues. See what companies are doing bigger events in town like Transmission Entertainment or Communion Music. Fans are more excited about your talent when they see that you support local community & you belong to the same circles as them! 

Network

Network with other bands; get to know your fans & community. Stick around after the show, buy some drinks and enjoy meeting new people. More people you meet more chances that somebody will get interested in your d your music. You will have fun & at the same time you may land your band a new opportunity for a show. Offer to swap shows. Now, you don’t need to go to every show. Think of it as music networking – you pick & choose what fits you and is worth your time. 

Learn From Others

According to Sonic Bids Blog, real insight from experienced people can be an invaluable aid in your journey through the independent music world. Therefore, don’t be afraid to ask questions & work on collaborations with other bands. When you’re an indie musician, you’re your own manager, publicist & more – it’s better to learn the basics of other roles in the music industry. Know a booking guy at Club Dada? Ask them their advice on booking an upcoming show. Have drinks with your friend who just happens to take photos for the Observer? Ask them what they’re looking for coverage-wise in the music scene.

Study What Other Musicians Are Doing

Is there a music festival coming up? Check it out & see what others are doing.  It’s great to see for yourself what others are doing & how they interact with the crowd. Also, it is another great opportunity for you to meet other musicians and people from the music world. What are these artists doing on social media? Which bands are drawing the biggest local crowds? Think about adding them to your lineup as a headliner. 

If You’re Music-Obsessed And Aspire To Have a Career In The Biz:

Go To Local Shows And Support The Scene

Volunteer for local music events, read every publication in town that covers music & get to know local musicians. See who comes to see them & what articles are published about those shows. Listen and take notes about things that are buzz worthy. Observe & listen what people are talking about it, what makes them react the certain ways while a band is on-stage! Get involved & buy tickets to local shows, purchase some merch & keep the local music scene thriving.

 Maintain A Strong Social Media Presence

Social media is great, especially when promoting local events & artists. We somehow are all connected & the word spreads out even faster when we get to be involved in the same activities. Share, comment & spread out to the world. Re-post & share local music news & happenings, “Like” bands’ Facebook pages & follow them on Twitter & create your own social media personality. 

Look For Other Networking Opportunities

Make nice with local bands & venue managers. Always introduce yourself. Whether it’s volunteering to sell merch for one show or helping out with a festival on-site, you’re gaining invaluable experience & making contacts that will last forever. Remember, the scene is smaller than you think – even worldwide. Music professionals are interconnected and last for life, so be a good representation of your personal brand.

Check Out Also:

Why Being Part of Your Local Music Scene Matters So Much More Than You Think

20 Easy Tips for a Better Local Music Scene